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Ivy Films Rent or buy

The Pickup Game

2019 96 min English TV-MA

Generating over a billion dollars a year, the pickup industry is shocking, secretive and—to put it politely—scummy. Built upon myths and manipulation, expensive workshops and training videos push an agenda that women are biologically attracted to alpha males. If men can learn techniques to overcome their shyness and become socially dominant, they'll be 21st-century Casanovas. At least, that's what the brochure says. Ross Jeffries's 1992 self-published book How to Get the Women You Desire into Bed inspired a generation of macho men to push their techniques with aggressive online marketing. With insider access to the movement's founders and current leaders, this riveting exposé dismantles the "date and mate" methods hustled by modern snake-oil salesmen. From chat rooms to conference halls, these self-help-styled seminars are poised to take advantage of anyone desperate enough to fall for their dangerous promises.

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Cast

2 people

Barnaby O'Connor Director · Matthew O'Connor Director

United States release December 2, 2020 · Produced in Canada, United Kingdom

Production

I

Ivy Films

Production

Canada · United Kingdom

Produced in

Languages

Original language

English

Spoken on screen

English

Release dates

Canada · April 30, 2019

Premiere · Hot docs

United States · December 2, 2020

Finland

September 22, 2020

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