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Fired and with nowhere else to go, Manlio ends up at his father-in-law's convenience store. Between absurd customers, family pressures, and dreams that never fade, Kevin Spacey appears: the voice that pushes him to turn his life into a show.

A television crew happens to walk into the convenience store. Encouraged by Kevin, Manlio launches into a delirious monologue that ends up being broadcast and goes viral. Social media explodes: for him, it's the illusion of finally finding the path to success.

The viral video betrays him: his mother recognizes him and arrives at the convenience store. Between shame, heavy silences, and Kevin pushing him to be more daring, Manlio must choose whether to stop dreaming... or sing, even if he's tone deaf.

Manlio, TG1, the studio lights, and fame that seems within reach, but reality intrudes: one night in a convenience store, disturbing presences, and a dawn inspection shatter the dream, dragging him into a surreal wait.

With the convenience store under seizure, Manlio is left alone and begins to doubt everything, even Kevin. He encourages a customer not to give up on her dreams, then reality hits hard: his father appears before him. His worst nightmare.