ABC TV 2012 1 sezon 4 bölüm Sona erdi

Gruen Sweat

2012 1 sezon 4 bölüm

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S1 · E1 · 25 Tem 2012

Episode 1 1. bölüm

Tonight, we look at Brand Policing, the efforts by the London Organising Committee (LOCOG) and the International Olympic Committee (IOC) to protect sponsors underwriting the Games. We'll also spend some time in the pool with Stephanie Rice and Nick D'Arcy, wondering what it takes to attract an endorsement contract these days.

S1 · E2 · 1 Ağu 2012

Episode 2 2. bölüm

This week, the world's fastest ad space, Usain Bolt. From the outside, he looks like a purpose-built marketing machine.

S1 · E3 · 8 Ağu 2012

Episode 3 3. bölüm

This week we look at ambush marketing, ask if all sponsor money is good money, and wonder what the mascot designers were thinking. Adidas paid $63 million to be an official games sponsor, but surveys keep showing most people think the sponsor is Nike.

S1 · E4 · 15 Ağu 2012

Episode 4 4. bölüm

This week on Gruen Sweat we wrap up the 2012 Olympics. As London basks in the afterglow, who were the real winners?

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